Apple New Product Launch Event

John Ternus, chief executive officer of Apple Inc., speaks during an event in Los Angeles, California, US, on Wednesday, Oct. 28, 2026. Apple Inc., after two decades of spurning the idea, unveiled an overhauled MacBook Pro that includes a touch screen, giving its flagship laptop a feature that has become a must-have in the personal computer industry. Photographer: Kyle Grillot/Bloomberg via Getty Images

Apple New Product Launch Event
John Ternus, chief executive officer of Apple Inc., speaks during an event in Los Angeles, California, US, on Wednesday, Oct. 28, 2026. Apple Inc., after two decades of spurning the idea, unveiled an overhauled MacBook Pro that includes a touch screen, giving its flagship laptop a feature that has become a must-have in the personal computer industry. Photographer: Kyle Grillot/Bloomberg via Getty Images
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2301906289
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Bloomberg
Date created:
October 28, 2026
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Bloomberg
Object name:
APPLE EVENT
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