A Modern Travel Story in Hong Kong
Our VisualGPS research revealed above expected searches for “Hong Kong” and we know since the covid pandemic Hong Kong authorities have been looking to revive tourism to the area. To meet this demand, we designed the workshop to equip our creators with the necessary tools and techniques. The workshop focused on key themes such as travel, modern office spaces, dining experiences, and vibrant celebrations. Understanding the importance of representing diverse age groups for different audiences, we casted talented millennial and gen‑Z individuals. By doing so, we aimed to authentically reflect the experiences and aspirations of Asian youth in our content.
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