VisualGPS Creative Trends Sustainability Sustainable Community Space in Thailand

CONTENT SPOTLIGHT

Sustainable Community Space in Thailand

Arisa Nagai
Senior Content Specialist
February 5, 2025
Last updated: March 25, 2025
1441780985, Catherine Costa
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Women enjoying a community workshop together.
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Group of diverse Asian senior citizens working together in a community meeting, optimism, sharing, collaboration,
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Teacher showing adult students sitting in their community center auditorium
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Mature women practice traditional Thai dancing in their community center
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Mixed age range sitting together on the floor writing at a desk together
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A group of elderly Thai women gather outside of their local community center to discuss various projects.
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Thai women sitting in a circle and making silly faces to one another
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A row of South East Asian women sit in lotus position during a meditation practice.
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    The rising concern for climate change is also the case in Asia‑Pacific

    According to Getty Images' VisualGPS research, climate change has been and is a top concern and priority for people globally, and now we are facing even more challenges to solve. The temperatures are rising two times faster in Asia than the global average, which is associated with the increased frequency and severity of weather‑related natural disasters.1 

    Based on VisualGPS research, 71% of audiences believe not enough is being done immediately to reduce the effects of the climate crisis, and over 90% of Asia‑Pacific consumers are looking daily to reduce their carbon footprint. This article spotlights a shoot on how you can make an impact for climate change in a community setting.
    Young Asian girl practices writing with other women in her local community center
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    A elderly Asian woman works on a worksheet during a local community center workshop at FREC foundation in Bangkok.
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    Laughing workshop for mature women
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      I met Catherine Costa, an Exclusive creator located in Thailand, and this was one of our first projects to work together. Based on the high demand on representing community that works around sustainability, Catherine proposed this idea of portraying community space that her mother goes to in Thailand, where they share knowledge about sustainable living and how to make changes as an individual in our daily lives.

      Real Beauty Mature Asian Women
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      More age diversity in sustainability

      In ads or media, there is not much representation of  people over the age of 50 doing activities around the topic of sustainability. However, based on VisualGPS research, there are actually more people in the 50+ demographic acting individually or in community settings towards climate consciousness.

      Catherine photographed  local leaders and members of this group where they are learning with each other, doing workshops and having fun together beautifully and all their expressions and connections are super real.

      Explore More from This Shoot
      Arisa Nagai
      Senior Content Specialist
      Arisa Nagai is a Senior content specialist, Creative content for APAC region, based in Tokyo, Japan Since developing a keen interest in conceptual art & Photography from a young age, I have been collaborating with photographers to explore ways to tell a story. That led me to join Getty Images since 2021, and since then I have been working here at Getty collaborating and curating regional contents with talented creators across APAC. I have just entered a parenting-life since 6 months ago, and am learning so much about how they see the world in a complete different way - in a super cool way though !!
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      Sources
      [1] International Monetary Fund

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