Changing the Image, Changing the Perception
Seeing is believing when it comes to gender representation, and visual narratives around women in STEM fields can often use an upgrade. In this episode, Dr. Rebecca Swift sits down with Madeline Di Nonno, President & CEO of the Geena Davis Institute on Gender in Media, and Sara Denby, Head of the Unstereotype Alliance Secretariat for the UN Women to discuss:
- The real‑world impact of media and advertising representation of gender in STEM
- What our data‑backed VisualGPS research says about how consumers think, feel, and act
- How brands can help drive positive change through the imagery they use
- And, with our latest DE&I toolkits and collections, share tips and tricks for finding images and videos that connect with today’s consumers
Bonus Content
Premium Access Live
Overtime
Check out The Download | Overtime – VisualGPS Regional Panel to see what our data‑backed VisualGPS research says about how consumers think, feel, and act in your region and across the globe.
Hosts and Presenters
Jennifer Kelly
Customer Success Manager
Sara Denby
Head of the Unstereotype Alliance Secretariat for the UN Women
Madeline Di Nonno
President & CEO of the Geena Davis Institute on Gender in Media
Dr. Rebecca Swift
VP, Creative Insights
Paige McCrensky
VP, Sales Marketing & Brand Communications
Jacqueline Bourke
Director, Creative Insights
Tristen Norman
Director, Creative Insights
Kate Rourke
Director, Creative Insights
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