Big Machine Label Group Unveil Major Consumer Product Campaign
LAS VEGAS, NV - MARCH 30: Singers/Songwriters Eli Young Band, Justin Moore' Edens Edge and Thomas Rhett along with General Mills, Big Machine Records and Feeding America join forces to outnumber hunger press conference on March 30, 2012 at MGM Vista Ballroom in Las Vegas, Nevada. (Photo by Rick Diamond/Getty Images for BMLG)
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142158362
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Getty Images Entertainment
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March 30, 2012
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