Cigarette Labels No Longer Allowed To Say Light, Mild, And Low

MIAMI - JUNE 22: Marlboro cigarettes with the new labeling system are seen at the Quick Stop store on June 22, 2010 in Miami, Florida. Today the Food and Drug Administration law banning the use of terms "light," "mild" and "low" tar goes into affect in the marketing and sale of cigarettes. The new boxes have replaced those terms with lighter-colored packaging for light brands and switched to terms such as "gold" and "silver" to replace "light" and "ultra-light". (Photo illustration by Joe Raedle/Getty Images)