Annual Bloomberg Bucket Event 2014

Keywords

A World Cup advertisement is displayed next to cans of Coca-Cola Co.... News PhotoAdvertisement,Brand-name,Brazil,Championship,Economy,Endorsing,FIFA World Cup,FIFA World Cup 2014,Groceries,International Team Soccer,Latin America,Merchandise,Soccer,Soda,Souvenir,Store,São Paulo,The Americas,VerticalPhotographer Collection: Bloomberg © 2014 Bloomberg Finance LPA World Cup advertisement is displayed next to cans of Coca-Cola Co. soda in a grocery store in Sao Paulo, Brazil, on Saturday, June 7, 2014. Companies like Coca-Cola Co. have spent millions on sponsorship of the FIFA World Cup in Brazil in hopes of burnishing their brand. Growing street violence promises to interrupt the multinational marketing bonanza as the games start on June 12. Photographer: Paulo Fridman/Bloomberg via Getty Images