Apple Introduces Two New iPhone Models At Product Launch

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Musician Elvis Costello and Apple CEO Tim Cook look at the new iPhone... News PhotoApple Campus,Apple Computers,Arts Culture and Entertainment,Business,California,Campus,Celebrities,Corporate Business,Cupertino,Elvis Costello,Finance,Horizontal,Man Made Object,Merchandise,Musician,New,Portable Information Device,Retail,Science and Technology,Smart Phone,Technology,Tim Cook - Business Executive,USA,Wireless Technology,iPhone,iPhone 5CPhotographer Collection: Getty Images News 2013 Getty ImagesCUPERTINO, CA - SEPTEMBER 10: Musician Elvis Costello (L) and Apple CEO Tim Cook look at the new iPhone 5C during an Apple product announcement at the Apple campus on September 10, 2013 in Cupertino, California. The company launched the new iPhone 5C model that will run iOS 7 is made from hard-coated polycarbonate and comes in various colors and the iPhone 5S that features fingerprint recognition security. (Photo by Justin Sullivan/Getty Images)