Hennes & Mauritz AB Launches New Retail Store Named '& Other Stories'
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Customers queue outside the new ' Other Stories' store operated by... News Photo 163355970& Other Stories,Business,Clothing,Corporat,Corporate Business,Customer,Day,EAME,EMEA,Economy,England,Environment,Europe,Finance,H&M,Horizontal,Launch Event,London - England,New,Operating,Retail,Shopping,Store,UK,Waiting In LinePhotographer BloombergCollection: Bloomberg 2013 BloombergCustomers queue outside the new '& Other Stories' store operated by Hennes & Mauritz AB's (H&M) on the launch day in London, U.K., on Friday, March 8, 2013. The Swedish retailer is diversifying with a sixth brand after falling behind larger competitor Inditex SA in the race for the price-sensitive fashionista's euro. Photographer: Chris Ratcliffe/Bloomberg via Getty Images