Inside Burger King And Subway As McDonald's Faces Growing Challenge From Rivals

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Customers enter a Wendy's fast food restaurant in Moscow, Russia, on... News PhotoCustomer,Economy,Entering,Entrance,Environment,Europe,Fast Food,Finance,Food,Former Soviet Union,Healthy Eating,Home Finances,Moscow,Restaurant,Russia,Snack,Vertical,Wendy'sPhotographer Collection: Bloomberg 2013 BloombergCustomers enter a Wendy's fast food restaurant in Moscow, Russia, on Friday, April 5, 2013. McDonald's, which virtually created the market for burgers and fries in the country and convinced Russians it's OK to eat with their hands, must fend off a growing challenge from rivals Burger King Worldwide Inc., Subway Restaurants, Yum! Brands Inc. and Wendy's Co. Photographer: Andrey Rudakov/Bloomberg via Getty Images